* Date : 2017-01-09
Previewing Consumption Trends for 2017
The New Year is here and forecasts about consumption trends have been outpouring. One of the most discussed is the 'Bye-Buy Sensation', with the spread of a nomadic form of possession, where goods can be used without actual ownership. This has led to the rapid growth of high-end brand rental service outlets.
Then there are the kidults, nerds and fans who form the larger trend of 'Winner Shoppers' which will show strong growth this year. The toy market, their key consumption sector, has been showing rapid growth. Capsule toy vending machine shops are popping up across major shopping areas such as Hongdae and Shinchon. There are also shops just for UFO catcher machines which used to be popular over a decade ago. Other trends include the rise of middle aged people focusing on self improvement, and YOLO lifestyles following the single-person household trend in 2016. 4Angles follows these leads on upcoming consumption trends of 2017.