* Date : 2017-01-05
How many apps do we use in daily life? Koreans have been found to use 45 apps a month. Offering convenience and pleasure, apps have become a part of our daily routines. The economic effects they generate are enormous. The global app market is projected to grow 20% each year, reaching 100 billion dollars by 2020. With apps creating a new economy structure, the term ‘app economy’ has emerged. The mobile app market has secured its place as a necessity in daily life and a critical factor in industry. We looked at how Korean apps are targeting the global market with exceptional functionality and convenience.