Apple unveils its new iPad Air
It's called the iPad Air.
As its name suggests, Apple's newly released tablet is light -- 20 percent thinner and 28 percent lighter than its current model.
But the screen size is the same, with some of the surrounding bezel having been trimmed by 43 percent, giving users more room to play.
"Thinner, lighter, more powerful than ever before and incredibly, excitingly new in so many ways that it deserves a new name."
The device will go on sale November 1st at Apple stores in 42 countries, with prices starting at 4-hundred-99 U.S. dollars.
As if that weren't enough for fans of the tech company, Apple also revealed a revamped iPad Mini.
The new device is physically identical to the miniature version of the original, but it, too, is thinner and lighter, and for the first time comes with Retina display.
The new Mini will start at 3-hundred-99 dollars while the price of the existing Mini has dropped to 2-hundred-99.
Both the iPad Air and iPad Mini pack the same speedy A7 processor as the iPhone 5S and come in two color options: silver and white, and space gray and black.
Apple's latest release is sure to put pressure on its competitors, but with rivals Microsoft, Nokia and Amazon all plugging rival devices in the coming months, it looks like the competition is just getting started.
Sohn Jung-in, Arirang News.